About AHA CRM

The radically simple follow-up CRM. Built by salespeople, for salespeople.

Our Story

AHA CRM was born out of frustration. We watched salespeople struggle with bloated CRMs that were built for enterprises — not for the people actually closing deals.

The truth is simple: 80% of sales require 5 to 12 follow-ups, yet 92% of salespeople give up after just 4 attempts. The problem wasn't the salespeople. It was the tool.

So we built AHA — a CRM that does one thing brilliantly: makes sure you never miss a follow-up. No complex pipelines. No confusing stages. Just Cold, Warm, and Hot leads, and exactly when to reach out next.

What Makes Us Different

  • Radically simple — Set up in 2 minutes. No training needed.
  • Follow-up focused — Every feature exists to help you follow up on time.
  • Unlimited users, flat price — Your whole team for $29/month. No per-seat fees.
  • Smart suggestions — AHA tells you what to say and when to say it.

Our Mission

To make sure no deal dies in silence. Every lead deserves a follow-up. Every salesperson deserves a tool that actually helps them sell — not one that gets in the way.